Over the years I’ve made a lot of decisions about how to invest my time and my money. These decisions have grown the small savings of a college kid into thousands of times more, and they’ve drastically increased my character and my skills.

Along the way I collected broad principles into a document that became my personal guide to investment decisions. This is not just about what to do with stocks and bonds, but what to do with time, buildings, and resource allocation within my own businesses.

Others have found my thoughts on this subject helpful, so now I’m making my personal investment manifesto into a book. It might be called “Return on Everything: Making Sound Investment Decisions with Your Time and Your Money”.

I’m announcing it now, when the first draft is only half written, for two reasons:

1) It’s a public commitment that I will finish it.

2) I want to give you the chance to be the first to read it and give feedback.

If you’d like to do that send me a message at mark@aardsma.com. I’ll send you a pre-release copy when it’s ready. Thanks!

When you are contemplating a risky business move, those closest to you are probably not the best place for objective feedback. Family members often say “I’m afraid you will get hurt.” There’s caring and honesty in that, and it’s not what would-be adventurers need to hear.

It can really hurt on a personal level, and amplify self-doubt, when family doesn’t “get it”. I’ve observed this dynamic more often than not. On top of that, our own responses to family can be emotionally super-charged, making it hard to listen objectively.

When you receive feedback from family, listen for their fears mixed into their advice. Don’t take their feedback as a reliable prediction of your prospects. Get feedback from multiple other people who are for you, and experienced with the types of risks you are taking.

Love your family. Don’t use them as a focus group.

I recently participated in a diverse roundtable conversation about race. I went to listen, knowing I have a lot to learn about this subject. A courageous openness developed in the room. Here are some themes I heard between the lines:

There are so many ways that we differ from each other as people. Race, color, religion, politics, size, age, gender, wealth, sexual orientation, and many more.

We are prone to fear. Fear about our own differences, and fear about the differences of others. We fear being overpowered, rejected, and excluded.

Often those fears come true. Countless people have been mistreated by countless others, with differences as a reason or an excuse.

Many people carry deep pain about their differences and the experience of life they’ve had related to those differences.

In all these differences I see a deep commonality. We all want to be seen. Truly seen, not dismissively categorized. And heard, as unique individuals. We want what we feel and say to be taken seriously. We as human beings long to be seen, heard, and understood with attentiveness, humble curiosity, and respect.

There are many wrongs that I cannot right. I can make a difference in my circle of influence.

I can look to see, listen to hear, wonder to understand, and these are worthy and impactful ways of being human.

Cash is like air. If you run out, even temporarily, you don’t get to play another day. You must manage to ensure you don’t run out of cash.

It takes a lot of effort and forecasting to manage cash close to running out, without actually running out. So do whatever it takes to build up a cash buffer and remove the need to manage cash so precisely.

Buffer in place, and thus freed from worrying about tomorrow’s air supply, you can focus on maximizing long-term return.

A person prioritizing cash flow will try to avoid a big investment opportunity (a $10,000 equipment replacement, for example) that pays well in the long term ($2,000 savings per year for 20 years = $40,000).

A person prioritizing long-term return will rejoice at such “expensive” opportunities.

Create that cash buffer, prioritize long-term return and you’ll create a snowball effect as increased returns provide increased cash to fund even more long-term return opportunities.

P.S. This works equally well in personal life, business, and nonprofit orgs.

Five-Niner Hotel, My ride for these flying lessons.

My flying lesson the day I wrote this was one takeoff and landing after another for over an hour, in gusty wind. That is some extreme multitasking to takeoff, climb, turn, radio calls, level off, turn, power down, descent angle, flaps, turn, more flaps, final turn and you are heading back down to the runway (or in some cases missing the runway) already.

Then it’s power back up and go again. Intense. I do not have this dialed in to say the least! It was a tough challenge to work on those skills as an incompetent beginner. Frustrating!

My instructor was very encouraging that this is a normal feeling after this lesson. Reminds me that one of the requirements for growth in any area is to be willing to do things poorly at first.

I can put a big sloppy checkmark in the “did something new poorly” box today! Your turn.

P.S. I’m conducting a workshop at the CCDA Conference this week. The CCDA organization is a great resource for addressing poverty in informed and effective ways. Worth a look if you are interested in that topic.